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Bruno Patino, president of Arte France, painted an alarming picture of the media sector during the CPH:SUMMIT, distinguishing three digital eras culminating in what he calls the "Relationship Economy." Due to AI, algorithms are increasingly determining which information reaches citizens, while content production is becoming scalable yet less diverse. Patino warns that fragmentation threatens to become our primary relationship with reality, as media mediation shifts from newsrooms to automated agents managed by American tech giants. His answer is coalition building: Arte is federating fourteen public broadcasters in seven languages and aims, without becoming a European Netflix, to offer a credible alternative built on curiosity and openness.

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